Well, this is interesting. Netflix already has a sizable and fast-growing subscriber base in Australia, even though the streaming service is not set to launch there until early next year, according to this graphic from the personal finance site Pocketbook.
I have seen lots of online postings about apps and techniques for getting around geoblocking in countries that don’t offer Netflix. That makes me wonder what the company’s global “grey market” subscription base is, and whether those streaming-starved subscribers determined which international markets Netflix chose for its big 2015 expansion.
This article in the Sydney Morning Herald also shows that the global value of streaming is expected to rise by nearly 50 percent over the next four years — to $10 billion — thanks to “streamcasters” like Netflix, Hulu Plus, and Amazon. That figure seems suspect to me, as Netflix 2014 revenue on streaming alone is expected to be $4.7 billion. With HBO and cable sports getting ready to hop on internet TV subscription, that’s gotta be too low.